Ohio State University’s head football coach Urban Meyer may have saved his job, but he lost his legacy. Seriously. Over a nine-year period, Meyer protected an assistant coach Zach Smith through multiple domestic violence allegations. He protected Smith after he was cited for a DUI and he protected Smith after he violated multiple HR university policies. Smith was only fired…
BIRMINGHAM, AL – It doesn’t take much to get Phillip Stutts talking about politics. Involvement in politics has been a part of his life and a passion of his since he was a student at Mountain Brook High School in the 90s. He carried that passion with him through college at the University of Alabama, and then on to Washington,…
Originally from Alabama, Phillip Stutts has made his mark in Washington, DC and all across the country. Two decades of political and marketing experience has rendered Phillip his own digital marketing firm, various awards, spearheading a thousand political campaign victories, making national broadcast appearances and now, his own book party – to name a few. His book party, though, is…
When it comes to marketing, negativity or comparison advertising, can be a slam-dunk if you’re trying to disrupt your competition in the marketplace. I recently sat down with Melissa Thompson of Inc. to talk about my book Fire Them Now. I hope you enjoy her write up about a chapter in my book called Going Negative! . . . We hear a…
Interview Phillip Stutts, the Ultimate Marketing Mastermind On: WHAT BUSINESSES CAN LEARN FROM THE POLITICAL PLAYBOOK AVAILABLE FOR INTERVIEWS Contact: Erin Birnbaum/Janet Shapiro 856-489-8654 ext. 302/320 erin@smithpublicity.com janet@smithpublicity.com A rapid revolution is taking shape for traditional businesses worldwide. Explosions in technology are expected to eliminate 40 percent of all jobs by 2030. Bottom line: no matter what industry you’re…
Fire Them Now: The 7 Lies Digital Marketers Sell and the Truth About Political Strategies That Will Help Businesses Win By Phillip Stutts FOR IMMEDIATE RELEASE Contact: Erin Birnbaum/Janet Shapiro 856-489-8654 ext. 302/320 erin@smithpublicity.com Janet@smithpublicity.com “Phillip Stutts is a regular guest on my ESPN TV and radio show, and I find him smart, funny, and totally entertaining. Fire…
I remember the quote well, “My daughter used to walk over hypodermic needles and through metal detectors — just to enter the very school that the government deemed a failure. But now, with her scholarship, she’s safe and thriving academically.” Before Betsy DeVos, thousands of parents, mostly minority and below the poverty line, like the one I talked to a few years…
One of the first things our firm did after the votes were counted on November 8th was send out an email announcing we’re hiring for several new positions. Sure, we know there are a lot of talented operatives now looking for work. But we’re also confident that our firm will be able to employ them long term. That’s because, unlike some…
Following President Obama’s successful campaigns, corporate clients were quick to hire members of his digital team. I saw this same scenario play out a decade ago after President Bush’s reelection. Many of my friends and colleagues landed lucrative, non-political work, and mostly it was attributed to their success on Bush-Cheney. Winners draw worshippers, but it’s not the cult of winning that allows political firms to…
Trickle-down economics can sometimes be the perfect metaphor for political campaigns. The candidates and campaigns with the most money have the luxury of testing innovations and investing in technologies—failing, succeeding, and creating go-to targeting techniques that have the ability to transform. Eventually the best ideas, strategies and tactics trickle their way down the ballot to smaller state and local races.…